FOOTBALL SCOUTING & MATCH ANALYSIS

We support clubs, coaches, agencies and players with analysis and consulting services to use and interpret data. To make better decisions in scouting, in match analysis and on the pitch.

We love football and we love data. With over 100 articles, we offer in-depth insights and practical examples. We develop individual algorithms for professional clubs worldwide to exploit the “Moneyball” potential of data. This allows you to recognize real potential in scouting and match analysis and make better decisions based on data.

Smart and successful use of data goes far beyond simply buying tools.

We have many years of experience in football coaching, game development, game analysis and datascouting. We also bring business innovation, design thinking and product development expertise to the table. We support you in exploring and utilizing the full potential of data.

Data Analytics in Football

Data does not contain results and does not automatically lead to new insights.
You need football know-how to ask the right questions, to interpret the data correctly and to find valuable new things. Even things that remain hidden to our mind and eye. In our Blog you will find articles and examples about data analysis in football.

Main article: Data Analytics in Football

Main article: Data driven Scouting

Analytics Practice: Comparing Players Fairly

Moneyball: Exploiting Potential with Smart Data Scouting

Checkout our new AI microlearning podcasts

New AI footballytics Podcasts and Datasouting Offer

Innovation is key to survival. We've used AI to create fully automated, one-click podcasts. Explore new opportunities and listen to it

Tactics and Data: Outplay opponents with pass combinations

We show videos of effective and creative passing combinations and identify the best Premier League and Bundesliga players and teams

Cognitive Biases in Football

The fascinating world of cognitive biases that lead us to make misjudgments. And how data and other measures can help counteract them.

Change the game: Rethinking second balls and increasing success rates

Why teams often don't choose the best strategy and how more second balls can be won with specific actions per zone.

Using data to identify key zones and improve attacks

We find data-validated attack zones with the best risk/reward ratio and make tactical suggestions to improve attacks

Moneyball: Exploiting Potential with Smart Data Scouting

Only few exploit full "moneyball" potential. We demonstrate our complementary data scouting approaches in practice

Practical and Creative Innovation Methods and Tools

Best practices to develop and implement fresh and innovative ideas. About Courage. creativity, self-driving cars and more...

Expected Threat (xT) the best offensive metric so far

We explain Expected Threat (xT) concept and look at scoring threat holistically and identify the best Bundesliga players per position

Trend Analysis: Attacking with Cutbacks

The last who enters box, is the first to shoot. Concept, analysis and insights of this powerful attacking method

How to visualise and analyse matches in numbers

Article from Aritra Majumdar. We are always open for guest articles to help network and strengthen the analytics community.

Data Analytics Practice: Interpreting Event Data

We explain the concept our Match Event Report and analyze and interpret the graphs and patterns to gain valuable insights

Analytics Practice: Compare team performance fairly

Data Analytics is on fire, In a practical example, we show how team performance can be compared in more fairly way.

Data Analytics Practice: Comparing Players Fairly

Unadjusted offensiv metrics favor players of teams with a lot of possession, as they have more time to execute the

DataScouting on Demand Service

Sie definieren Anforderungen und wir finden die besten und passendsten Spieler für Sie. We find the best and most suitable players for you

Datascouting - first the data, then the videos and then the stadium.

The Scout or Matchanalyst can't be everywhere. The algorithm can. Datascouting selects suitable players from thousands so that the scouts...

UYL Datascouting & Youth Academies Challenges

The systematic, sustainable and qualitative assessment of player potential is a major challenge for academies. In reality, those in charge

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FOOTBALL SCOUTING & MATCH ANALYSIS

We support clubs, coaches, agencies and players with analysis and consulting services to use and interpret data. To make better decisions in scouting, in match analysis and on the pitch.

Data Analytics in Football

Main article: Data Analytics in Football

Main article: Data driven Scouting

Analytics Practice: Comparing Players Fairly

Moneyball: Exploiting Potential with Smart Data Scouting

Checkout our new AI microlearning podcasts

improve the game - change the ǝɯɐƃ